Lenoums
The specs
Create a brand for children’s snacks or bath products, and then create packaging for the product of your choice. I decided that my snack would be baked apple chips – healthy, and naturally gluten free!
The idea
I decided that my snack would be baked apple chips – healthy, and naturally gluten-free! The brand is Lenoums. I originally wanted the brand to be lenoms – like nom nom nom nom nom (picture the cookie monster right now). My teacher pointed out that “nom” in French means “name”, and therefore the company name could be confusing.
The challenges
This project had to be fully bilingual as we are based in Montreal! All the packaging had to follow Canadian and Quebec guidelines.
The overall feeling
I’m happy with this project! The brand feels young and friendly, and I love the pattern that comes with the brand.