Showing 13 Result(s)

Nature Poster

The specs

This is an expansion on a project as part of Udemy Adobe Photoshop CC – Essentials Training Course by Daniel Walter Scott.

The project was to take an image, write something and use a sort of offset effect and clipping mask for the text.

The idea

I decided to go for a nature vibe (hence writing ‘nature’). It’s a sepia toned, vintage style poster.

The challenges

I had numerous debates with myself about how much I wanted to text to stand out. I wanted it to be legible, but I didn’t want it to take over the whole focus.

The overall feeling

I think this poster looks pretty darn cool.

you need these books

The specs

Create a bilingual catalog for literally anything you want.

The idea

As a book lover, I opted to create a catalog for popular books. Who doesn’t love reading up on awesome new books?!

The challenges

As it was a bilingual catalog, formatting the text to look different enough to showcase the two languages without looking too different was a fun challenge.

The overall feeling

I like how this catalog turned out – I love the title “you need these books”. I think it’s fun and catchy, and any book lover would relate to that feeling of needing new books. I think all book lovers also have a pile of books around that still need to be read, too…

Lincoln Tea

The specs

Take an existing brand (not named for Copyright purposes) and give it a modern, eco-friendly edge.

The idea

To choose a well known tea brand, and give it a classic and modern new identity. Take a box of tea bags and turn it into reusable tins that consumers can bring back to refill.

The challenges

Creating color variations for the tins that kept the brand identity clear was surprisingly the hardest part.

The overall feeling

This was a group project and the collaboration went really well to create a very visually appealing brand.

PairUp

The specs

Simple: create packaging for socks.

The idea

This is no ordinary sock brand – for each pair of socks, you get two different colored socks. Who has time for matching socks? You should wear socks that are as unique as you are.

The challenges

Socks are likely the most boring piece of clothing in existence. I wanted to make it a fun sock company, and while it was a challenge, it was a fun challenge.

The overall feeling

I adore how this turned out. The color variations of the logos are so playful. Though the logo is simple, it really packs a punch.

Mantra Yoga Studio

The specs

Create a fictional brand, and give it the works. Business cards, stationary, a website, and anything else you may feel like doing. Must be done in a team (this branding was designed with Isabelle Rochette)

The idea

A yoga studio based on the west of the island of Montreal. The branding would be soothing and refreshing. My favourite part was choosing the exact shade of green, which in my opinion, is essentially perfect for this brand.

The challenges

The logo. It started off so promising, but the feedback on my favourite choices was that they were just like all the other yoga logos that already existed. The final logo is definitely different from the average logo, but I am not convinced it is the best.

The overall feeling

I like that the branding for this is all around very soothing, I find it easy to tell that it is a yoga studio.

Want to see the full website? Right this way.

Drew’s Pro Shop

The specs

A brand new pro shop needed branding. They asked for a contemporary vintage feel, with a focus on the fact that they sharpen skates. Since the brand is in Montreal, they wanted a bilingual one as well as an English one.

The idea

Using the year the company was founded was a great way to give it a vintage feel, without it being a vintage company. It has a sporty vibe, but it is clear the focus is hockey.

The challenges

Drawing the skates, surprisingly. I love illustrating, but I struggled with this one.

The overall feeling

I am so happy with how this project worked out. The colors, the layout, all of it.

Monarch Butterfly Initiative

The specs

Everyone in the class was asked to create an information panel for the town of Sainte Anne de Bellevue where one would be chosen to be put up on the bike path. We were provided with the text, but were free to do what we wanted – within the size specifications. Someone from the town came in to talk to us about what they had in mind to help guide us.

The idea

As I really enjoy illustrating, the whole idea started with the monarch butterfly illustration. The colors are so bold and beautiful, I decided to make the palette a part of the panel. From there, I added the photographs and text and it started to take shape.

The challenges

Finding a way to fit all the text onto the panel without it being overwhelming for people going by. We wanted to invite them in, not have them running away in terror at the amount of reading expected of them.

The overall feeling

I am proud that my work was chosen, and it is really exciting to go and see my work “in the wild”.

Griff Cafe

The specs

Create a full branding kit for a fictional restaurant of your choice.

The idea

Griff Cafe is a fictional restaurant that focuses on being allergy friendly, and it has a unique “quiet section” where introverts can hide away in peace.

The challenges

The hardest thing to come up with was the logo – once that was in place, and I was happy with how it looked in all sorts of environments, the rest of it came easy.

The overall feeling

I am quite happy with how the branding for this project worked out. It took a fair bit of time, but I feel like there is a clear brand identity.

Font Analysis

The specs

Create a one page poster showcasing the features of a particular font. The poster has to reflect the style of the font.

The idea

We did not choose our fonts: we were given a font. I was pleased to have ended up with a classic font, and I decided to keep the design a bit on the simpler side to let the font speak for itself.

The challenges

We were asked to include a variety of styles for the font, and it took up a fair bit of space and looked repetitive.

The overall feeling

I think this project worked out well, and I think the poster does reflect the style of Adobe Caslon.

be montreal.

The specs

We were asked to create a magazine on events happening in and around Montreal. The magazine could be any size we want, and we were free to choose the branding. As this was a group project, I am only showcasing the pages I created which feature my own photography.

The idea

We went the route of a dark red and a lighter red for our colors – most people associate Montreal as blue because of the Quebec flag.

The challenges

In this case, working as a team was a bit difficult as some people were not clear on the deadlines and were not communicative.

The overall feeling

I am happy with how my article on an exhibit at the Montreal Museum of Fine Arts turned out.